by webapps | Mar 19, 2015 | Internal, Marketing, Marketing and Promotion, NW Arkansas Democrat-Gazette, Presentations, Uncategorized
Newspaper of Origin: Northwest Arkansas Newspapers Description: In an effort to focus a complicated brand, reduce costs from multiple newspaper titles and re-energize the newspaper presence, we carried out a series of promotional efforts that included an array...
by webapps | Sep 18, 2014 | Best Digital Initiatives, Digital, NW Arkansas Democrat-Gazette, Presentations, Uncategorized
Newspaper of Origin: Northwest Arkansas Newspapers Description: Added NOW Hiring Videos to recruitment opportunities for employment advertisers to help advertisers with visibility, SEO and marketing their overall business image. Results: } Judging Category: Best...
by webapps | Sep 18, 2014 | Events, Marketing, Marketing and Promotion, NW Arkansas Democrat-Gazette, Presentations, Print, Uncategorized
Newspaper of Origin: Northwest Arkansas Newspapers Description: Divided Best of the Best Contest into two voting rounds, selling in-paper advertising for each. Pushed social media posts, delivered advertiser marketing pieces and more to engage and increase. Culminates...
by webapps | Sep 18, 2014 | Best Idea, Internal, Marketing, NW Arkansas Democrat-Gazette, Presentations, Print, Uncategorized
Newspaper of Origin: Northwest Arkansas Newspapers Description: Pre-packaged Christmas bundles for advertisers to utilize a well rounded package that offered various holiday themed special sections, front page notes, ROP frequency, post it notes, digital and inserts....
by webapps | Sep 18, 2014 | Events, Marketing, Marketing and Promotion, NW Arkansas Democrat-Gazette, Presentations, Uncategorized
Newspaper of Origin: Northwest Arkansas Newspapers Description: Description: Utilized Classifieds and Retail buyers to bring together general public and business based “yard sale” at the fairgrounds. Included antiques, flea market, small business retailers, plus...
by webapps | Mar 23, 2014 | Digital, Most Usable Idea, NW Arkansas Democrat-Gazette, Presentations, Print, Revenue, Revenue Generation, Uncategorized
Newspaper of Origin: Northwest Arkansas Newspapers Description: Take typical special pages and add on e-mail blasts to people who have requested deals through daily deal program. Publish for key shopping events: – Valentines – Mothers Day – Back...
