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Alabama Media Group Sales Model

by Natalie Pruitt | Mar 23, 2014 | Alabama Media Group, Digital Services, Employee Goodwill, Internal, Presentations, Revenue, Revenue Generation, Uncategorized

Newspaper of Origin: Alabama Media Group Description: The changing nature of how readers consume news necessitates a new vision of the sales model that is client focused, delivered by a strategically-thinking sales force that works collaboratively Client centric,...
Seasonal themed pages & email blasts

Seasonal themed pages & email blasts

by webapps | Mar 23, 2014 | Digital, Most Usable Idea, NW Arkansas Democrat-Gazette, Presentations, Print, Revenue, Revenue Generation, Uncategorized

Newspaper of Origin: Northwest Arkansas Newspapers Description: Take typical œspecial pages and add on e-mail blasts to people who have requested deals through daily deal program. Publish for key shopping events: – Valentine™s – Mother™s Day – Back...
HoHo Expo

HoHo Expo

by Leslie Kahana | Mar 23, 2014 | Chattanooga Times Free Press, Events, Presentations, Revenue, Revenue Generation, Uncategorized

Newspaper of Origin: Chattanooga Times Free Press Description: Description: Created a shopping event at the convention center two weeks before Thanksgiving to allow local business to get a jump on black Friday shopping. Business Category Targeted: RetailResults:...

Best of the Best “ Year Five

by Leslie Kahana | Mar 23, 2014 | Chattanooga Times Free Press, Presentations, Revenue, Revenue Generation, Uncategorized

Newspaper of Origin: Chattanooga Times Free Press Description: Description: Annual reader awards banquet and section hit 5 year anniversary. Created a special 5 year winner package (special seats at event, special logo, larger plaque) at a substantial premium...

Research and Development

by Kelly Till | Mar 23, 2014 | Presentations, Revenue, Revenue Generation, Uncategorized, Virginian Pilot

Newspaper of Origin: Virginian Pilot Description: R&D Team serving area business needs in marketing, branding, and messaging research and data analysis Results: }Revenue Judging Category: Revenue Generation Contact Info: Kelly Till kelly.till@pilotonline.com...

Insert Wholesale Event

by Leslie Kahana | Mar 21, 2014 | Chattanooga Times Free Press, Presentations, Revenue, Revenue Generation, Uncategorized

Newspaper of Origin: Chattanooga Times Free Press Description: Worked out special pricing with our single sheet glossy insert printer to send them a lot of inserts at one time. We then blitzed businesses in our market to run inserts at special pricing and sent in all...

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